Thursday, April 30, 2009

BWLer ride pub in the bankruptcy.

Sometimes, the practice every theory. In Winterthur, a group of business students build their own bar and lead - and the project versemmelte terrific. 150,000 euros burned Edelkneipe the "break even" until the bankruptcy judge concluded it.

 


Swiss managers are available for success - but business students in Winterthur failed thoroughly with their university project, the bar "Break Even". A meaningful name burdensome: "Break Even" is the point that any self-employed and any newly created companies yearns - it is the profit threshold, the point at which the revenue expenditure on the first climb, the expected black zero.

Edelbar as a student project at the end of the liquidity, Empty Bottle


In Switzerland, the group of management students from the Fachhochschule Winterthur this point is not reached. They contributed with bar corded tracks in the Pleite - 150,000 euro debt they had accumulated.

Markus Prandini, professor of Pleite student and President of the break-even AG, announced on Tuesday in a letter to the bankruptcy of the university project known student pub. The bankruptcy judge had closed the bar immediately, the "break even" was indebted and had no more money to maintain the operation.


"Business rules flouted"


The idea for the bar amounted to an institution of the faculty on a tour of England. A real, modern pub with an English beer should arise in Winterthur, reported the "Neue Zürcher Zeitung" on the opening of two years - but because the young entrepreneur schrammten clearly over.

Pictures on the web page www.break-even.ch show inside the bar, a Soul-less furniture and decorative mix with a rod of money is likely to have. And the drink list is almost endless, expensive, but without recognizable lineage. English is the only local one: the directions to the bar in the Internet.

With the "break even" wanted the Zurich University of Applied Sciences (ZHAW) in Winterthur, its students the opportunity to the pub with their theoretical knowledge in practice. That was totally wrong.

In a painful way, the students have learned their lesson in management and marketing learned. "There were numerous business rules flouted," said professor blogs Prandini ONLINE. We have already at the beginning of the beautiful interior invested too much - and then "when purchasing and staff costs had not in view."


If you have nothing, will host?


Because the "Break Even" Prandini loud as a stock corporation under Swiss law was founded, was the capital of the 120 investors, now sadly gone. Most were students and alumni of the university, the university had purchased shares and a loan given.

The teacher puts the loss at 225,000 Swiss francs, or about 150,000 euros. The Swiss Business teachers regretted the losses on behalf of the operator. Literally Prandini said: "This is ugly."


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Just one year after the opening of 2007, the budding economists already 150,000 francs in losses aufgehäuft. A year later, is now concluded. After all, the whole thing was very instructive for its students had said Heinz Knecht, head of the Management Institute at the university.

Tutor Prandini also pointed out that the project was not in vain. "They have learned what it means to be a start-up company on its feet and to collaborate across disciplines on. They have had many unforeseen events and could thereby circumvent the dynamics and complexity of economic life, up close experience."

The hospitality was just a difficult business, said the lecturer. The students, who most recently operated the bar, are currently in the third semester - they have still some time before they are in real life companies and steer advice.

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